Topwater & Wakebaits - Pure Fishing

Megabass I Jack Wake Baits – Feathers & Antlers Outdoors

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and

PowerBait® Saltwater Rattle Shrimp

Topwater & Wake Baits – Berkley® EU

Whether you are a weekend warrior or a seasoned pro, the Berkley J-Walker 100 top water lures are designed to deliver explosive top water action. Featuring a sleek tail weighted design, these lures provide casting distance and attractive, easy-to-start walking action that can be worked at a variety of speeds. Designed with a hydrodynamic shape, precision balance point and resting position, J-Walkers allow for an easy walk-the-dog action that has been proven on the water.

Berkley J-Walker 90 Saltwater - Pilchard

Strike King (HCKVD2.5W-681) KVD 2.5 Wake Bait Fishing Lure, 681 - Pro Blue, 3/8 oz, Unique Clacking Sound : Sports & Outdoors

Topwater & Wakebaits - Pure Fishing

New Fishing Gear - Pure Fishing

Whether you are a weekend warrior or a seasoned pro, the Berkley J-Walker 100 top water lures are designed to deliver explosive top water action. Featuring a sleek tail weighted design, these lures provide casting distance and attractive, easy-to-start walking action that can be worked at a variety of speeds. Designed with a hydrodynamic shape, precision balance point and resting position, J-Walkers allow for an easy walk-the-dog action that has been proven on the water.

Berkley J-Walker 120 Saltwater - Pilchard

Berkley Surge Shad Jointed